For too long, women have been conditioned to see fitness as a way to “get smaller.” We’re surrounded by messaging about shrinking, losing, lengthening, and “toning” — all coded language encouraging us to make ourselves less. But what if the real path to power, confidence, and longevity is the exact opposite: getting stronger, not skinnier? […]
Step Into Strength: The Power of Muscle for Women in Midlife Read More »
Chasing fitness goals in your 40s and beyond? Joe Hoye, owner of Hoye Fit, shares his journey from training young men to empowering women in perimenopause, menopause, and postmenopause. He reveals the vital role of strength training, clears up misconceptions about protein intake, and explains how different exercises can reshape your body composition. Joe also
How to Get Lean & Lose Body Fat When You Are Over 40 Read More »
By Betty Murray Do you avoid the weight room at the gym because you fear “bulking up”? Contrary to popular believe, women: lifting weights won’t make you look like The Hulk. Yes, it is possible to add muscle bulk through weight lifting — as seen in body builders and in many men — but adding bulk
Weight Training Will Not Make You The Hulk Read More »
By Betty Murray Weight loss cannot be achieved without a combination of cardio and strength training. Better said, losing inches, is dependent on a combined cardio and strength workout. Cardio burns more calories in a set amount of time, but weight lost through a strictly cardio workout regimen is contributed to both fat and muscle loss.
Cardio or Strength Training: Which Comes First? Read More »
